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SEO BROTHERS BLOG

Follow the evolution of the SEO Brothers & this industry.

Transparent and honest account of what it takes to scale a productized business in the organic search industry. Oh and we'll share some training and updates on what's happening in the industry too.

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White Label SEO: Reselling SEO Services With The SEO Brothers

Outsourcing SEO is a very common practise in today’s digital agency world. With the constantly evolving landscape and the historically negative reputation, many agencies decide to stay clear of SEO, and those who approach it often do so in a white label SEO model or another type of outsourced SEO solution. In this article we discuss…

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How To Sell SEO Services To Clients Without Being a Subject Matter Expert

Selling SEO is easier than most think. Well, it’s as easy as selling anything else, really. How easy that comes to you as an agency owner or web professional really depends on the type of agency owner you are. You see some agency owners started their agency because they were great at selling and they…

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SEO vs Local SEO

I’m going to keep this one short and sweet. SEO or Search Engine Optimization is the process of optimizing a variety of areas of a website to drive more organic traffic. This is primarily done by better aligning website content and structure so it is more relevant to users and how they are searching for…

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10 Steps To Dominating Local SEO

Local SEO isn’t rocket science. In fact, it’s the most straight-forward and forgiving SEO out there. That’s probably why you have far more SEO companies focusing on Local SEO than you do eCommerce or Enterprise-level SEO. It’s more predictable and there are fewer variables to worry about when you’re dealing with a 30-page website than…

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How To Structure a Website For a Local Businesses (With Deliverable)

If you nail website structure or site structure during the build or rebuild of a website, you’re going to make your SEO very happy. Having the right pages with the right content provides an amazing starting point for a lot of growth opportunities in the future. I usually give an example of your foundation being…

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What To Blog About: What To Write About in a Blog To Actually Drive Traffic

There’s no doubt that consistent content is going to help. It’s going to help with establishing yourself as an authority in your industry. It’s going to help make you become a better writer (or outsourcer, manager, etc.). In this post, we’re going to outline a process that helps those wondering what to write about in…

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Free SEO Audit: Let SEO Brothers Audit Your Website

We have provided free SEO audits exclusively to our white label SEO partners for as long as we have existed. However, in the Summer of 2020, we decided that instead of only letting our amazing partners have access that we would open our free SEO audit process up to anyone who needs it. This includes…

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White Label SEO Audits: What To Expect & How To Deliver White Label SEO Audits

If you’re offering SEO services (or are interested in offering SEO services) then chances are that the relationship starts with some sort of SEO Audit. There are so many different shapes, sizes and types of audits. From automated software-driven audits, to detailed content audits to simple technical audits and everything in between. As a firm…

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White Label SEO Reporting: Reporting for your clients with your brand

Providing your clients with excellent data reporting is one of the most popular white label services within the digital marketing space. And rightfully so. Showing success for your activities, whether you’re doing them in-house or outsourcing is crucial to improve customer happiness and avoid churn for your campaigns. So when we set out to design…

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Hierarchy of Search Intent: Should I Create A Post For Every Long Tail Keyword

Hey everyone, Adam here. Older brother at SEO Brothers. In Today’s video we’re going to cover the topic of long-tail keywords. Specifically we’re going to understand what they are and how to use them in your content strategy. If you’ve ever explored keyword research and content marketing you’ve likely heard of the terms head keyword…

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