Frequently Asked Questions
When you sign up your project manager will create a dedicated form for you to on-board new projects. As we work closely together this form may change slightly based on the feedback we need for your type of clients.
You will also be added to our project management tool (we use ClickUp) so that you are able to have complete visibility into the projects.
In addition to the form and PM tool access, your project manager will book a quick weekly or bi-weekly call with you to review your active projects so we are always on the same page.
We consider a project any website that you have submitted with your dedicated form.
An active project is any of those client websites that we are actively working on.
For example, if you requested support for a redesign project but know you will be waiting weeks or months for content from the client, we can move this project to inactive and work on something else.
We have three main types of projects:
1. Support for a redesign or new build.
2. Strategic one-time project.
3. On-going project.
We also let you request a "business development" project that allows you to get great insight to help you sell SEO.
If you need more info on the difference between the types of projects feel free to request a demo for more information.
On any plan, you can submit as many projects as you'd like. However, the number of projects we work on at the same time depends on your plan.
If you need projects to be completed quicker you can simply upgrade at any time.
No. You only pay one flat-rate to have access to our partnership. How much you pay depends on the total number of active projects you need.
We do not dictate how much you charge per project. Set your own prices that make sense for your business and your clients and let us help you develop and sell solutions that provide the most value.
No, all of our plans are month to month.
However, if you have any active projects and you cancel your subscription then your team will stop working on them.
We are an SEO firm that can support demands across content, technical, link building, and strategy.
We are not a content marketing firm. This means we do not do continuous blogging for your clients. If you're selling in 4 blog posts a month to your clients and looking for a solution to deliver. That isn't us.
However, we can create content. We can create cornerstone pieces of content required for link acquisition, or identify and create content and pages that are necessary to the success of the SEO project. We can also support your content marketing efforts with idea generation and better optimizations, we just don't do scheduled blogging.
No. We only manage organic search projects and campaigns. No paid search, no web design and development, and no paid or organic social media management.
During your on-boarding process, we will work with you to develop packages that you can sell based on the types of clients that you work with and how you want to offer SEO within your business.
If need be in the beginning, we are happy to hop on a call to support your sales process until you are comfortable doing it on your own.
Yes. We are happy to support a new project with a kick off call to further educate your client on process and timelines for the project.
However, we are not the primary contact for a client.
All of our documents and deliverables are based on Google Sheets and will be shared with your via your dedicated Google Shared Drive.
Our strategic projects have 5 core deliverable files (Client-facing priorities document, technical SEO document, project strategy document, full website optimization document, and an off-page planning document).
For more information on what these look like and how they are used feel free to watch a demo or book a call.
We always offer exclusivity on the project level. Meaning we will not take on two projects at the same time for direct competitors in the same industry and market.
If you have a local HVAC company with an active project and another partner happens to have landed an HVAC company in your local market, we will always declare the conflict of interest and raise it with whoever started their project first.
If they are okay with us working with the other business, we'll proceed. Otherwise we will need to turn down or delay that project.
If you are currently subscribed to our Scale subscription we also offer custom geographical exclusivity that can be discussed on a per-partner basis.
We understand that we can be a great differentiator for our partners so we want to honour your confidence in us with exclusivities whenever it makes sense.
We come with all the tools we need to deliver on the SEO projects. We have access to popular SEO tools such as aHrefs.com, Screaming Frog, Sitebulb, Agency Analytics, and more - so you will not have to carry those costs.
We also handle all costs associated with reporting and keyword tracking.
We are constantly balancing the needs of our strategic partners with the available tools on the market and their costs. Currently, we use Agency Analytics to manage most of our projects and recurring projects. However, we have access to enterprise-level SERP analytics that allows for additional capabilities if needed.
All active ongoing projects can receive automated monthly data reporting (organic traffic and conversions metrics) and more detailed quarterly reporting.
All active one-time projects typically receive a final report that compares the initial benchmark with a snapshot after work is completed (usually 3 months after the project started).
For redesigns and new builds we follow a very standardized approach to make sure the right foundation is laid and risk to existing organic visibility is mitigated.
For our strategic projects the process follows:
- Understanding the client's business and their primary focus
- Keyword research
- Feedback from client on keyword research
- Competitive research
- Creating SEO strategy based on research
- Executing & implementing tasks from the SEO strategy
- Reviewing and reporting
For a more detailed explanation on our web design support process or our strategic project process feel free to watch our demo or book a call.
We have a 14-day 100% money back guarantee on all plans. Love us and our process and deliverables or get a full refund no questions asked.
Of course. Simply sign up for the "Learn" plan that gives you access to manage a single active project.
This plan is priced to allow you to explore what our partnership looks and feels like while still being less than what we would usually charge for a one-time project - even if that project took multiple months.